“This One’s For You, Rod!”


That’s a man…

Almost to me is kind of like Frankenberry cereal, “King of the Hill” and late-period Big Brother, in that I don’t necessarily support it myself but I’m glad it’s around. If that makes any sense. As a company I’d still file it under the Deca/Artafact/Prime umbrella of general World generica but their commitment to having fun with the company along with letting Sheckler go makes Almost a lot more palatable. And “Cheese & Crackers” is fun to put on at a party.

Anyway this repro of an old Mullen ad/graphic has elicited an LOL from me each time I’ve flipped to it on the shitter. Cooper Wilt talks about it in his Slap interview:

“We shot it because it seemed fitting. Haslam has those long locks that flow so beautifully in the wind. We actually shot it without Rodney’s knowledge; after we shot it we were all psyched on it, but we were afraid Rodney might get bummed. But he saw it and he was psyched and thought it was funny.”

Addendum: the Almost website actually has a fairly entertaining blog, in which they express wonderment over the way their own boards are built and post sweet high-dive videos.

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2 Responses to ““This One’s For You, Rod!””

  1. Kevin Says:

    You gotta give it to them. It’s a pretty funny ad.

  2. Henry Says:

    i sorta got the same feeling when almost released that graphic of haslam’s beard smack-dab in the middle of some lady’s crotch. it was some sort of limited run, and i’d still never buy one of their boards, but it was good to know they were doing something genuinely funny and skater-ly.

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