Summertime Mixtape Vol. 7 — Alex Olson, ‘Gnar Gnar’

Long before the techno music, the abdicated Girl pro slot and the post-‘Fully Flared’ shoe-sponsor shuffle, there was a plaid-clad spikey-haired yungster going off over a few sessions in London for a Mark Gonzales/Sam Salganik VHS-exclusive video project. In its way ‘Gnar Gnar’ captures the purest-form Alex Olson, with all the elements in place: the flannels, the poked backside tailslides, those gorilla arms, the frontside tailslides and backside ollies boosted for a camcorder still a few years away from being picked up by Palace.

Who Wants To Ride For Girl Skateboards?

Finally, some shame — Rick Howard, in a sorely missed skate photo for a recent Lakai ad, included a disclaimer specifying that the Anti-Hero setup that the Girl impresario is very visibly tailblocking belonged not to him but rather to photographer Mike O’Meally. Set aside boring questions of professional obligation and instead marvel at how the asterisk is more surprising than yet another appearance by the clean-scalped eagle beneath a Girl dude’s feet. It is 2018, and Kanye West tells us from the Oval Office that “time is a myth.”

For much of the past decade, various Girl teamriders not actively involved in weightlifting and yearslong DL stints have often veered between devoted Anti-Hero fandom and at times making the Torrance empire built from EMB bricks and SoCal picnic tables into an effective subsidiary for the tent-dwelling bowl tribe out of the Bay. Brian Anderson, who would eventually join Anti Hero, has talked openly of riding the boards throughout much of his Girl tenure, while Cory Kennedy in recent years took only cursory efforts to make it look like there was anything else guiding him in, out and around PNW concretes. The van door seemed to fly open for such deck double-dipping with the fabled ‘Beauty and the Beast’ tours — an inspired combination at the time, a clear passing of some subcultural torch in retrospect — and subsequent collabo product runs, while Crailtap employed a team-building playbook that at times seemed cribbed directly from the stripey socks/Dickeys/blaze orange beanie set.

For longtime devotees of the Art Dump, SHT Sound and goldfish-toting retirement home residents, one wonders about dudes’ seeming lack of enthusiasm for skating their own boards at the same time the company’s been going through an at-times painful evolution, as the onetime family has splintered across the FuckingAwesome, Numbers, and other camps. For over a decade, damn near everybody wanted to ride for Girl skateboards. The World defection bomb-drop on the industry set up a 10-year run that elevated the original squad to all-time status and provided the currency, cultural and hard, for acquisitions to set up the next generation — Rick McCrank, Brandon Biebel, Robbie McKinley, Brian Anderson, Paul Rodriguez, Jereme Rogers.

Halfway through the ‘00s though the unthinkable occurred, with Paul Rodriguez stepping out, for a rebooted Plan B of all things. A crack had appeared; more than ten years on, the skate biz has learned that its institutions are never immune to the cultural fracturing that has laid low the top-40 radio hit, the water-cooler conversation-starter, the very special TV episode. The exodus from Girl began with next-generation pillars Jereme Rogers, Alex Olson, and spilled over to foundational names Koston and Mariano.

Tyler Pacheco, Simon Bannerot, Griffin Gass and Niels Bennett want to ride for Girl Skateboards. As per their recent Thrasher interview, they skate the boards. This clutch of curly-haireds, entrusted to guide the venerable company through a third decade, keep the bases covered across wallrides, hill bombs, bowls and those Southern California schoolyards. They feature in Girl’s imminent and anticipated ‘Doll’ vid, an am-focused affair that somewhat lowers the stakes; with 2017’s ‘The Flare’ making no bones about the fact that OGs Carroll, Howard, and others are throttling back with age, ‘Doll’ augurs to present a clean slate that maybe can be judged on its own merits by kids with only a vague grasp of Girl’s weighty legacy. In the Thrasher interview, Tyler Pacheco eloquently suggests that he and his bros aren’t encumbered by the historical gravity of a Girl nod, though they’re down for the cause:

How important is turning pro for Girl skateboards to you guys?
Manch: Not important at all.

It’s not a goal?
Manch: No. I mean, I already know Mike; I already know Rick; I already know Chico and Kenny and everybody. Shit, I’m already pro in my mind! I don’t look at it like that. Yonnie went pro and that’s my fuckin’ homie. When he first went pro I was like What?! Then two months later it’s like he’s my normal homie I kick it with. But it’s amazing. I was psyched when he went pro. ‘Cause everyone else I knew was on the fuckin team, It’s just like Wow, we’re all a part of this awesome fuckin’ company. No matter how far it’s gone it’s just great to be a part of it. I’ve always looked up to it and I’ll always hold it high in my heart.

What is success for Girl in 2018? Will a pro board for the preternaturally talented Niels Bennett at long last put some respect on the Slap boards’ name? Could a slimmer budget, driven by general hardgoods market saturation and rising freight costs, steer ‘Doll’ away from the high-concept, high-def sledgehammer approach of the Ty era and back toward the shoestring creativity that scraped raw the underbellies of ’80s sedans and affixed a Charlie Chaplin ‘stache on Eric Koston?

20 Years of Ty Evans’ Musical Supervision Genius, Which Also Has Included MuskaBeatz

Ty Evans has a sprawling new skate Film and this week sat for a similarly sprawling interview with the Nine Club, which helicoptered among his many career high points as well as satellite dish fetishization vehicle ‘Transmission 7.’ In it, Ty Evans discussed at some length his enduring and roundly criticized love for ‘electro’ and ‘drum-and-bass’ music, an unfortunate fondness that brought him closer to the Muska yet banished permanently some otherwise sterling video parts to the mute button or remix treatment.

Across a towering catalog spanning more than two decades, many of Ty Evans’ musical missteps are immediately apparent: the teeth-aching tweeness of ‘Yoshimi Battles the Pink Robots,’ for instance, or an out-of-tune indie rock band jangling their way through a Schoolboy Q number. Also, Moby. But these barrel-swimmers obscure rarer and more precious fish, such as the mysterious coelacanth, which are Ty Evans’ sporadic yet undeniable feats of music-supervision genius, deserving recognition as we gird for another techno-slathered opus.

‘Genesis’ – Stereolab, ‘Three-Dee Melodie’ (Richard Angelides)
After learning the ropes of basic video construction making Planet Earth’s ‘Silver,’ Ty Evans stepped out on Rhythm’s excellent ‘Genesis,’ turning up to the Chemical Brothers’ block-rockin’ beats and introducing an MTV-esque hyperactive editing style. But he also indulged a partiality toward atmopheric indie rock that played well off Richard Angelides’ spindly tech, for a sort of soothing/reassuring stoke that stands up two decades on.

‘The Reason’ – Fugazi, ‘Smallpox Champion’ (Matt Mumford)
Fugazi stands alongside Dinosaur Jr, the Rolling Stones, Public Enemy and Gang Starr as a skate video staple, and 1999’s TWS entry exposed a rapidly growing skate video audience to ‘Smallpox Champion’ for Matt Mumford’s El Toro-taming curtains-closer. At a time when Ty Evans’ deepening technophilia already was testing the patience of VCR owners worlwide, he was not prepared to abandon a standby that had earlier soundtracked Arto Saari’s ‘Feedback’ part and several in ‘Silver.’

‘Modus Operandi’ – MuskaBeatz, ‘Master B’ (Brian Anderson)
Ty Evans’ resume shows an affinity for nurturing and promoting young up-and-comers through his Films, a generosity of spirit that also extended to electrical techno music. In addition to Atiba’s credits-scoring bleepers of the early aughts, Ty Evans also prominently featured several MuskaBeatz productions, a bold move that helped to document a singular and surely weird era in skating that, despite revivalists’ best efforts, never will be replicated.

‘Yeah Right’ – David Bowie, ‘Fame’ (Chocolate montage)
With Ty Evans behind the lenses and handrails much in front of them, Girl’s ‘Yeah Right’ may as well have come from a different planet than the soulful schoolyard lines of ‘Mouse’ and ‘Paco,’ but David Bowie’s lightly psychadelic funk stroller would’ve slotted in seamlessly alongside Herbie Hancock, Cymande and Bob James.

‘Hot Chocolate’ – Andre Nickatina, ‘Ayo for Yayo’ (Mike York)
As Alien Workshop has produced Dinosaur Jr pro models, and Zorlac Metallica ones prior to the Gulf War, so should Crailtap have bestowed a pro model on the onetime Dre Dog. Here, Ty Evans nods to both Mike York’s Bay heritage as well as Andre Nickatina’s prior inclusion in a Chocolate vid, while further setting the stage for some other audio songs about selling cocaine in future videos.

‘Fully Flared’ – Mannie Fresh, ‘Real Big’ (French Connection)
Lakai’s landmark 2007 full-length is generally and correctly regarded as the peak of the Crailtap/Ty Evans partnership, and song-for-song is probably the strongest in terms of musical accompaniments earning his blessing. This urgent, shouty Mannie Fresh anthem, a sort of primal materialistic scream from within a cartoonishly appointed mansion, stands as the best song in any Ty Evans-helmed Film to date; paired off Lucas Puig’s luxury-brand tech, it makes a strong argument for the greatest song in any video ever. Hearing it gives one the sense something important is happening, and the repeated, blaring synthesizer line at the end is one instance where Ty Evans’ careerlong overindulgence in slow-motion makes perfect sense.

‘Fully Flared’ – Tear Da Club Up Thugs, ‘Triple 6 Clubhouse’ (Mike Carroll)
On this week’s ‘The Bunt,’ Alex Olson recalled — with some disappointment as a fellow techno devotee — Ty Evans’ rap fixation during this period, including a taste for Three 6 Mafia’s classic flip on the chipmunk soul era, ‘Stay Fly.’ Mike Carroll’s Lakai section, which remains a career top three, wisely avoids such an on-the-nose pick and breaks for the more menacing ‘Triple 6 Clubhouse.’ Built around an erudite theme about killing people, the song includes enough cinematic transition to appeal to Ty Evans’ dramatic leanings, and the hardheadedness required to get viewers through the mewly Band of Horses sounds to come.

‘Pretty Sweet’ – Beastie Boys, ‘Looking Down the Barrel of a Gun’ (Alex Olson/Mike Carroll/Brian Anderson)
This combo Girl/Chocolate Film was pitched partly as a transitional feature focused on Crailtap’s newer generation, such as the Trunk Boyz, with many veterans relegated to shared parts. Orienting one of those around Alex Olson was sensible, since he comes off as sort of an old soul, making it worthwhile to throw back via the Beastie Boys, who soundtracked a seminal MC part in ‘Questionable’ and got money with Spike Jonez on several nonconsecutive occasions throughout the 1990s.

Deuce Deuce

“Never go full Ponte,” the old folks used to say; the thinking was, you couldn’t beat an original. Prodigal Brazilian son and recent abductee aboard the refurbished Sovereign Sect, Yaje Popson, tiptoed his magical feet right up to the edge this week aboard a burly and crimson hued 50-50 probably headed for his third or fourth video part in the last 52-week period. And yet in the great outfit sweepstakes that is this American experience in 2016, year of the aardvark, it was not even the most boisterous. That bouquet went to Australian baseball cap reverser Shane Oneill, who blew several minds via filming a backyard NBD while dressed as a tennis ball.

Far from an isolated case, Shane Oneill’s flourescent fit not only is safe for nighttime jogs, but also symptomatic of a broader industry infatuation with small, fuzzy balls and the raquets that brutalize them at high speeds, sometimes for cash prizes. Quietly applauded from the stands by multibillion dollar athletic gear manufacturers and occasionally lavendered monarchs, these power serves, double faults and love-loves seem to have displaced past and passing infatuations with hockey, soccer and skydiving.

Has skating reached peak tennis? Between Lucas Puig’s shorts and a recent resurgence in body varials, there are several signs. Gino Iannucci recruited Wimbledon-winning lefty John McEnroe Jr in serving up a line of Nike tennies, a volley later returned by Cory Kennedy, reviving the onetime Yugo of tennis sneakers for the rubber toecap set. Adidas has offered its own set and Alex Olson’s 917 is about to unveil a new line of tennis gear for skating.

Whereas the two disciplines have long occupied opposing orbits — so much so that Nike creatives mused 20 years ago on a societal role swap — there are rumors and clues that this now may be coming true. While skateboarding’s emerging coach class and trained image-cultivators groom once-useless wooden toypersons for Olympic podiums and endorsement photo ops, tennis seems intent on embracing a grittier, grimier persona more appealing to moneyed millennials raised on high-stakes, mixed-martial art bloodsports and aggressive dubstep mp3s. The Wall Street Journal wondered recently whether tennis could use more brawls to appeal to a fist-pumping, jello-shooting ‘Jersey Shore’ demographic, envisioning a pugilistic endpoint after tennis already has embraced the primal grunting, shouting and equipment-smashing that have been hallmarks of skating for generations. Tennis’ governing powers are alleged to be trying on rebellion’s black leather jacket and dangling cigarette, dabbling in purported scandals ranging from doping to match-fixing to the occasional off-colour comment.

As tennis’ stars age, will aping skateboarding provide an elixir of youthful advertising audiences, or will tennis’ wealthy overlords catch onto the notion that a sizable bulk of pro shoes and contract dollars are tied up in veteran pros whose salad grinding days of filming feature length video parts may lie years in the past? Does the number of tennis pros who string their own racquets compare favorably or unfavorably with the number of pro skaters who grip their own boards? Will wooden decks one day appear as antiquated as wooden tennis racquets? Will a day ever arrive when skaters are not judged at least in part on their pants? Should it? Does anybody got a link for Chris Cole’s switch ollie over the tennis net that ran in a contents section around the ‘Dying to Live’ era?

Reality Rap f. Galactic Magnetar (Prod. by DJ Cattywampus)

In a testament to the reliable if rickety supply chain logistics tenuously connecting video-makers with skateshops, “Cherry” hardcopies now are safely installed upon brick and mortar shelves and therefore the real sport concerning Supreme’s not-quite-so-long-awaited inaugural offering can begin: guessing and tabulating what will ultimately become the video’s most-copped moves. Bucket hats, wrist casts and tucked-in tanks all are obvious contenders, as these must be. But what of head-to-toe zoom-pans, Baker2G/Screw-mo interludes and the amorphous front-to-back montage-collage edit — a tantalizing prospect for aging pros who may wring more mileage from 38 seconds of footage by sprinkling it intermittently throughout a lengthier production, and potentially pulling another five seconds of screen time by tacking on a bailed flatground trick to the end of a line?

It is a dense movie. Toward the end of the video there is a clip that encapsulates the whole deal pretty well, wherein Tyshawn Jones and Nakel Smith, two amongst the new vanguard offered here by Supreme, chitchat briefly before Tyshawn Jones slides down his pants and bends over a Citi bike in pursuit of a clandestine whiz, while Nakel Smith runs, jumps on his board and gaps out to a beefy feeble grind, thereafter cheered from nearby benches by among others a pigtailed Alex Olson, apparently mid-cell phone call. Elsewhere the vid meanders through apartmentsful of idle kids, a fistfight, adolescent come-ons, an irate vagrant shouting and slapping himself repeatedly in the face and again Alex Olson, heated and manhandling an oldster who ignores a plea to scoot himself off a prized spot.

Alex Olson, who maintains one of industry’s more transparent pro regimes, recently broke down the episode and expressed some remorse, in what’s probably a reasonable manner for a subculture that is currently fumbling its way toward a place that has room for even former rollerbladers. In some ways Olson’s Tumblr mea culpa was a far cry from the comparatively more sterilized walking-back statement that Nyjah Huston disseminated after his remarks that girls shouldn’t skate courted a certain amount of PC backlash. One could argue that for Alex Olson, who maintains his own sponsorship ties to international corporate concerns, the stakes were similar to whatever Nyjah Huston may have believed he faced, given that Alex Olson’s former coworker Peter Hewitt was reportedly booted from his position for recounting a graphic and similarly un-PC poop scenario in an interview.

Dylan Rieder, who shares billing with Alex Olson to open the third act of ‘Cherry,’ ponders the debate over ‘big’ companies’ intentions in and commitment to skateboarding in an interview in this month’s TSM, namely, that said big companies may be fairweather profiteers that duck out the back door at the first sign of an early-90s style collapse:

”I appreciate everything Adidas and Nike do for skateboarding, and they pay some of these dudes really good money where they’ll be retiring off it, but how long is that going to last? They’re going to be in skateboarding until skateboarding is not cool anymore and then what is it?”

Alex Olson and “Cherry” impresario Bill Strobeck can speak from some experience here, given how Quiksilver’s abrupt exit from the skateboarder-sponsorship game freed both up to work on Supreme’s vid. The track record though suggests that the recent economic typhoon engulfing the industry has sunk more skateboarder-operated ships, ranging from DVS’ bankruptcy, Es shoes’ apparent hibernation, the diminished status of players such as Adio, Ipath, Elwood, Vox, Circa, etc. (It can be debated elsewhere whether Gravis, whose skateboard footwear effort also is defunct, counts as such an “independent” shoe outfit.)

Dylan Rieder’s shoe boss Keith Hufnagel, in a separate recent interview, ponders a different question: Rather than exiting when times get tight, what if the big ones instead remain and consolidate their position, strengthening their hands for when economic sunrays again deign to shine on the biz and expanding their status as content/cultural gatekeepers?

“Yes, there are some pros these days that are able to make a great living off skateboarding, which is amazing, but it’s a sad day for skateboarding when skateboard footwear and the industry in general is becoming more and more controlled by these big corporate companies. The more accepted these big corporations become in skateboarding, the harder it is for the smaller, independent brands to compete and maintain a voice, which unfortunately results in the corporations having a large influence on the direction and shape of skateboarding.

…When skateboarders get kicked off teams for smoking weed, getting too drunk or just doing one stupid thing, then things have changed. With skateboarding becoming so commercialized, there are sacrifices to be made on both ends. The big companies have to realize what subculture they have gotten involved with and deal with everything that comes along with it. But skateboarding has also changed as it has become more mainstream. For better or for worse it’s just not what it was before. This discussion is for the older crew and maybe some of the young guys, but I don’t think most people care anymore or even understand.”

One could ponder whether Supreme, wielding its renowned reputation as a vibe-heavy tastemaker, played a meaningful part in Nike’s third and successful attempt to develop a “skate footprint,” paving the way for various of its multinational rivals to follow suit and wage blistering combat for shoe-wall real eatate and market shares? It’s debatable, similar in fashion to the true origin of time itself, but it’s interesting to look at the unvarnished street scenes afoot in “Cherry” from this perspective, especially since it isn’t like Supreme had to do a video, much less what will for sure be one of the great ones of the year, lingering over the raw and illegal, same as “Sabotage3,” the House video and so on.

Will ‘Cherry’ inspire a shop-video dynasty in the pattern of the hallowed FTC vids? Has Bill Strobeck achieved the to-date pinnacle of HD skate videomaking? What cards may Anthony Pappalardo have yet up his sleeve? Who will be the first to lampoon the inset image with something like a grinning Fred Gall in place of Camille Row? Is Fucking Awesome off the hook as far as videos go for a minimum of four or five years?

Alex Olson’s Braids Go Hard Dudes

Time was, a young man headed west to probe the frontier, seek fortune and treasure, and just maybe discover a small piece of the American Dream along the way. This was the inspiring tale behind such 1980s computer game franchises such as ‘Tha Oregon Trail’ and 1990s escapades in skateboard distributorship involving chiefly American Dream Unit, but the ensuing years have seen several stars realign and scripts flipped such that Alex Olson, heir to a Dagger dynasty and budding entrepreneur, leaves the Southern California desert basin that raised him in search of a more-inspired industry pathway to be had in New York City, known to some as the City of Lights.

Of a piece with the ‘classic era’ tricks and sensibility that helped land a young Alex Parker Olson on the cover of that now de-funked Skateboarder mag, the breakaway Crailtapper’s brand vision involves pushing skating outside its corporate and cultural comfort zone. However, a couple decades removed from the racially/sexually/violently charged graphics of the World heyday, Alex Olson’s personal vision quest seems to revolve in large part around some of the few remaining industry taboos to be had: the Italian tongue, rave music and a more malleable view of sexual orientations that earned him a ‘Skate or Bi-Curious’ T-Eddy award. So what’s ‘the deal?’ And what about the phone number? Will the market continue to bear premium prices for fancy t-shirts? Is Bianca Chandon what’s hot in the streets?

Alex Olson recently divulged some of the venture’s spiritual touchstones when crafting the company:

AO: I think I had mentioned to Brian (Anderson) before 3D was thought up that it would be really cool to name a company after a boat.

Belying Alex Olson’s cat-and-mouse branding game is a quiet assertion of aggression via his recent hairstyle, as captured within some Thrasher photos. The embrace of pigtail braids not only pushes the grand Alex Olson envelope that much further, it also harkens back to 1990s rap hairstyles sported by game-related legends ranging from Snoop Doggy Dogg to Wish Bone, Ice T and that other redheaded stranger, Willie Nelson. Alex Olson is challenging the industry to keep pace with his bold moves, even as he challenges up and comers to match his vertically oriented wallrides, absorb his rave sounds and sport spotless white linens on tough city streets.

AO: I wonder if pigtails will come in as the new style.

TWS: You launched it bro.

AO: It would be funny if everyone had pigtails (Laughs.)

Is the onetime APO nonchalantly carving out his own lane or risking a multi-car pileup by shifting gears on fickle hard- and softgoods consumers one too many times? Will the Supreme vid answer all or just unspool further questions, like an unhelpful Cheshire Cat that is also bearing coveted Scott Johnston clips? Will Bianca Chandon’s party line grow in stature to one day rival They Might Be Giants’ ‘Dial-a-Song’ service for domestic phoneholders?

Technology Rolls Steadily Forward, And As We Contemplate The Coming Girl/Choco Video, We Contemplate Also The Idea Of Being Steamrolled Or Jumping Into The Steamroller’s Cab Alongside Ty Evans

The 1990 “Brady Bunch” reunion/reboot is recalled as a triumph of broadcast television, surpassing lofty expectations set by the artistry of the original series and hauling in ratings that shamed the Superbowls and Little League World Series of that day. The fog of time and extremely singular nature of the event have obscured though the massive risks taken by the artisans and business hounds who plotted it all, with plenty of chewed fingernails and nervously cracked knuckles early on as decades-deep devotees feared and fretted whether that long-ago magic could be rekindled or whether the whole endeavor would amount to so much bodily fluid sprinkled atop a beloved legacy, never again to be un-sprinkled.

Did the Crailtappers pluck Ty Evans from the TWS camp with the knowledge that he would over the next decade bear on his shoulders the burden and associated emotional message-board baggage of carrying forward a video franchise regarded as helping to set the high bar for the 1990s’ great video rethink? Only Rick Howard’s personal psychic knows for sure, but pluck they did, extending into the 00’s a second rethink driven not by any particular evolution in craft, such as the embrace of the streets as an ipecac-like reset button following the excess of the neon-and-spandex drenched vert era, but instead by the gradual availability of cheaper/better technology and software that within a few years erased much of the distance between Jamie “Mouse” Mosberg and any hometown heroes dredging their local skatepark hip for Youtube-ready NBDs that can involve front-foot impossibles.

Ty Evans’ output suggests a subscription to the school of thought that says “what got you there will keep you there,” in this case referring to a deep, loving embrace of the newest camera models, rigged filming gizmos, lots of effects and filler shots and emotive techno music. Transworld’s Evans-helmed productions had all these in spades of course plus some other tricks including the sometimes-attempted but never well-advised fast-forward/rewind motion in Danny Gonzalez’s “Reason” part, as well as the voiceovers, an interesting innovation that somehow wore out its welcome after 10 years. Going with Ty Evans was an intriguing look for Girl/Choco at the time, given that vids like “Mouse” never had much in the way of slow-mo (perhaps because they’d seen the lackluster results elsewhere) but also cuz somebody reading between the lines could take the old pogo-stick skit in “Goldfish” as an indictment of the high-pressure, high-production regime that dudes in “Fully Flared” wearily recounted after it came out five years back.

Around 2000 though you could say Girl was shopping for a new identity, putting on the gap and rail-minded youngsters who would constitute the torch picker-uppers in “Yeah Right” and “Fully Flared.” It’s tough though, for those who saw the influence wielded by Carroll/Koston/Howard/Mariano/et al in the 1990s to have felt the same impact from the next-genners with the possible exception of Paul Rodriguez or Rick McCrank, and efforts to extend the super-team rep into the tech-gnar era brought on a mixed spread of amateurs through the Torrance offices that included Jereme Rogers.

For a company whose founding principles included not taking themselves or their skating too serious the post-Modus presentation sounded a little off-key too–the Jonze/Weincheque sensibility was still there in some of the skits, but especially come “Fully Flared” that stuff took a back seat to high-definition cameras, elaborate filming contraptions and slow-motion explosions. Myself I never had any real gripe with the recorded skating material, but the sanctimonious way it got put together — behold, I give unto you this trick, slowed down and then sped up and then slowed down again; below these bros, with a follow-up high-five and/or running and throwing down the board as a segue to the next clip — seemed miles away from powersliding down the yellow lane-divider lines. Here we will submit that it was no coincidence that the technology-embracing, filler-friendly and emotion-emphasizing directorship of Ty Evans dovetailed with a high-water mark in technical ledge skating that’s inspired some of the current wave of “power” skating by way of backlash, and the Crailtap camp are fans like the rest of us, investing in tall-sock wearers Raven Tershy, Elijah Berle, Alex Olson and Vincent Alvarez over the last couple years.

How then does this dynamic, call it Pappalardo-Flared vs Mariano-Flared, inform the cobbling-together of the coming Girl/Choco feature “Pretty Sweet”? The recently released preview suggests the answer is, not much, or maybe not much different than before. We are previewed some HD video, solid bro-ing footage*, some really slow mo, some emotive techno music** and, if past performance is any future indicator, a release date that is prone to being pushed back. Interestingly, though, if Ty Evans continues to stick to what got him here the likely complainers such as myself will face an interesting conundrum similar to those who wish for “The Simpsons” to be cancelled in defense of the first nine seasons’ legacy — the era of Ty Evans-led Crailtap video productions at this point would at least in terms of years far outstrip what old-timers regard as the classic age, steadily shrinking in the rear-view mirror.

*Major fan of the doubles action, btw
**Bear in mind that while we grouse about emotive techno music, and with good reason, blanket criticisms of Crailtap video productions fronted by Ty Evans were rendered null and void forevermore after “Fully Flared” included a song from the Mannie Fresh solo CD.

We Travel Back In Time To The Year 2006 For A Cautionary Tale About Beef, Wisdom and Standing Your Ground (That Also References Big Punisher [RIP 1971 – 2000])

It was the fall of 2006. Americans were marking one year since the devastating hurricane-floods in the South, the unlikely St. Louis Cardinals stunned the baseball world by winning it all over the Detroit Cardinals, and Shawn Carter was laying the groundwork for an un-retirement by racing autos in beer commercials and, later, selling beef. Several months beforehand, Cam’ron had twice done the once-unthinkable in one swoop, releasing a sort of shitty album and targeting his former boss Jay-Z in an extended dis record that made suggestive remarks and accused Jay-Z of copying raps off of others. The then-retired rap music mogul ultimately crushed Cam with a surprisingly effective weapon, silence. The message was that the “Purple Haze” emcee did not rise to his level.

Flash forward to the fall-time, when Jay-Z is prepping his return. Following attacks by ascendant Killa protege Jim Jones, Jay-Z threw caution to the wind and recorded a response over the by-then acclaimed Jim Jones single “We Fly High” — an eyebrow-raising move that proved catastrophic when Jimmy hours later utterly buried Jay-Z by basically giggling and randomly commenting over S. Carter’s version, turning in some rhymes and a mothballed Juelz Santana verse and general trash-talking. Jay-Z went on to release some albums that sorta diminished his legacy while marrying Beyonce and befriending the guy from Coldplay and other celebs, elevating his net worth to nearly $1 billion.

Yet as he lies asleep on his solid gold bed, next to his megastar-model spouse, fingers aching from counting his riches, belly full of expensive hamburgers, you have to wonder if his eyes remain open, teeth grinding as his mind echoes with Jim Jones’ comments about Big Pun whacking him in the head with a Cristal bottle in a club all those years ago, and wondering if things could have turned out different.

And to everything, turn turn turn

Seems weird that there’s this big pro-board shuffle right smack between the ASR’s, but what the fuck right? Summer’s here. Time for the young bucks to live it up while they’re young, time for old dudes like Klein to have their “Summer of Klein” complete with cheese block and fridge chair before… well I guess before going back to the same shit he’s been doing for these past 10 years that hasn’t really involved much skating.

The big news of course was at Girl, where every day’s a party in this post “Fully Flared” era. They throw you a surprise shindig for getting on the team, Guy Mariano skates with you all the time, and you get to go on vacation with Frank Gerwer. I mean, Jesus Christ. So what to do, what to do, with three super-ams that are no doubt getting offers left and right, two of them already opting for bigger shoe paychecks, all fresh off video parts… bite the bullet and turn em all pro at once I suppose. Kareem, in his infinite wisdom, pulled the same shit with P-rod and Mikey Taylor, if you’ll recall, and they were kind enough to sell a few City Stars boards before jumping ship. So hopefully everybody over at the Crailtap camp enjoys the hugs and rainbows while they last.

Turning in his pro board is Jeremy Klein, and let me tell you, this news shocked me to the core. Now, I understand he’s got a part in the Birdhouse video that came out last fall, which I haven’t seen because nobody saw it. (Quote from Tony Hawk at the premiere: “We’re still here.”) Which is partly why it’s such a surprise, this retirement. You’d think with a new video part, he’d have justification to keep his board on shelves for another five years, at least. If Jeremy Klein can’t milk a video part for 10-plus years, who can?

Anyway. At DLX there’s rumblings of Van Wastell getting a board this fall, which is kind of overdue in a Pappalardo-Wenning sort of way, when you look at Bobby Worrest. I mean, I’m a big Worrest fan, but I can see why a Van Wastell fan would be bummed that it’s taken so long for the dude to get the pro nod. In sadder news it appears Flip may retire Ali’s board next fall. Flip site says Boulala’s up for parole in two years, at which point he’ll hopefully be back in some kind of skating form.

Addendum: Here’s Alex Olson’s part in “Gnar Gnar” which to me is still the best shit he’s put out.