Posts Tagged ‘Huf’

2. Nick Matthews – ‘HUF Welcomes Nick Matthews To The Team’

December 30, 2020


Imagine having committed to longterm body memory the exact combination of torso contortion, forefoot balance, ankle flick and split-second timing such that you now possess Pupecki grind kickflips out on command, the way Chicagoland’s Nick Matthews seems to have done. No longer the most feared flow dude in circulation, Huf became the first big operation to take the increasingly obvious step of elevating Nick Matthews to its formal team and presumably mailing out the first of what ought to be years and years of cheques. These and other payments are required to formally recognize the sheer difficulty of the things he repeatedly has done over the past couple years and continued to do here — ranging from a gargantuan street gap, the incredible block-to-block backside lipslide, to a fakie blunt to fakie and switch heelflip frontside blunt, in a line — Steve Durante level. Nick Matthews’ laser-eyed gaze is a smart match for any of the companies supplying him with equipment, but especially Huf, which consistently has delivered some of the best-constructed* videos in recent memory.

*if lazily titled

After Tyshawn Jones And Tom Snape, Who Will Pen The Switch Inward Heelflip’s Next Chapter In 2020?

January 1, 2020

Ten more
Dom Henry, ‘Cottonopolis’ — an artist working mainly in the medium of switch nosegrinds and fakie frontside noseslides
Tiago Lemos, ‘Encore’ — nollie over the back, as the fella says, hits different
Tyler Bledsoe, ‘Huf 003’ — backside tailslide drop down to backside noseblunt, what is the world coming to
Brian Peacock, ‘Fellas’ — like a swishies-dripped Gustav Tonnesen, frontside flip switch manual to switch frontside flip back
Kauwe Cossa, ‘Chrystie Chapter 1’ — sterling command of the switch backside heelflip
Nick Matthews, ‘Pavement’ — young in the city with Pupecki grind fakie flips out on lock
Yaje Popson, ‘Untitled 004’ — a top 10 Muni line contender
Wilton Souza, ‘Your World Don’t Stop’ — beating on the Brazilian blocks
Miles Silvas, ‘PLA x Thrasher’ — a mirror line with shock value
Nick Michel, ‘Lotties Must Be Stopped’ — the year’s most fearless frontside half-cab

2. Dick Rizzo — ‘Mother’

December 30, 2018

Add to the list, under skipping over the top step and triple-tapping walls — self-consciously counting eye blinks, after Dick Rizzo’s hard-wrestled and finally successful backside nosegrind backside 180 into the Grant’s Tomb chute, captured in minute detail for Quasi’s compulsively rewatchable full-length debut last summer. The thumping, dusty East Coast that Dick Rizzo rips top to bottom and day to night in ‘Mother’ threatens with drill-bit flatbars, blood red cellar door clangers and irate, self-appointed Arguses of the Mason-Dixon region who foolishly try and hate on Dick Rizzo and his switch 180s. Whether or not he compulsively blinks twice before his other tricks, like the look-out-below nollie wallride, or while switch powersliding between his back-to-back handrail 180s, remains a matter between Dick Rizzo and his priest. However, some type of uncommon grace infuses this dude straight through his tiptoe ride-aways, like on the ollie out to 5-0 or the bluntslide cab out in ‘Mother’s intro. All dieties are hereby urged to direct healing properties toward Dick Rizzo’s ankle following Bam Margera’s recent blow-out, and deliver unto him an overdue professional board for 2019.

10. Tyler Bledsoe – ‘All Clear OK’

December 22, 2016

For one of the only companies among the new crop intent on harpooning the full-length video cetacean, Quasi is taking their sweet time, averaging so far one part a year, which is all to the good since it feels like they’re still figuring out their motion-picture aesthetic without veering too much onto Bill Strobeck or Mike Hill territory. Between the slow-mo trash bin bash and the crab-walking hoedown, Tyler Bledsoe’s ‘All Clear OK’ scrapes a little bit of both, but the opening automobile wipe to backside flip and the backside smith grind drop-down are promising indicators of any longer-playing project to come. Tyler Bledsoe, who’s gone dark a few times here and there in recent years, resurfaces to a throbby techno track in savage mode with a teeth-rattling street gap nollie 360, a deceptively hard entry into the Pupecki grind annals, and a round-the-world backside tailslide ender, and who else has them like that.

6. Dick Rizzo – ‘Trust’

December 26, 2015

Buoyed by a surname associated with intensely described roofing and auto repair, Dick Rizzo cemented a calendar year of powerful persuasion despite entanglements with the aged Elvis of postage stamp controversies past and ersatz poetry by Quentin Miller. In between uniquely musical bike-rack clankers and bidding for Huf wallride titlist the Bronze ‘Trust’ chapter offered viewers a long sip of Dick Rizzo’s broiling and magma-like psyche as he hopped skatestoppers at speed, switch grinded bars and united bizarrely positioned ground nubs via kickflip.

Will the New Transworld Cover Slake Skating’s Quenchless Thirst for Pants Progression?

March 23, 2015

dontyouhatepants

Like a fire that, once lit, cannot help but to consume an entire bulldozer-built pile of disco records, or a shark that must ceaselessly advance through a sea of Pace Picante Style salsa or face its untimely Picante Style demise, skating since the beginning has been possessed of a need to progress. Alan Gelfand’s ollie wasn’t enough, it had to be did backwards; what’s the point doing a loop when you can turn it switch with a section chopped out of the top? Josh Kalis’ straight kickflip in a Love Park ‘Time Code’ line, immaculate as it is, looks quaint through the Mark Suciu lens.

Through it all the shoe has come to be regarded as the most immediate extension of the seven-ply-trucks-and-urethane configuration, but the past decade’s footwear fetishization mainly serves to obscure a decades-long struggle with pants. After clamoring out of pools and associated surf trunks the story of skating and pants has reflected that of mankind’s tortured grappling against his very own nature, occasionally overreaching, failing, burning piles of disco records, and starting anew. In the 1980s Limpies and Vision offered chaotic and unpredictable* print varieties for those zestful spirits unsatisfied by blue jeans or more-pedestrian sweatpants with skeletal rats ascending outseams; vert soon gave way to street these fell back while multicoloured and flapping denim advanced, several years passing before the East rejuvenated woodland camo and more adventurous spirits embraced snow and urban variations.

While the aughts saw style magnets such as Dylan Rieder and Nick Trapasso alternately fuck with pinestripes and pajama pants, this period of war and economic turmoil mainly reflected itself in darkened indigo denim and brown cords, the re-embrace of printed patterned pants not arriving until well into the 2010s when all-over print shirts primed a newly emboldened consumer base to throw wide the camo floodgates for increasingly esoteric prints. Thanks partly to relentless boosterism within DGK vids, the movement eventually demanding notice by the mass-market media: “It’s the one pattern that pretty much every guy is down with. What other pattern has a macho angle to it?”

Masculinities aside, the door now lies kicked down for pants makers — Thrasher offers a SAD sweatpant among several options, and now comes Fucking Awesome heavyweight Na’kel Smith on the cover of Transworld, gapping out in Tokyo within a pair of florid leggings that seem to also have crossed the Atlantic in recent months. In his numbers-taking, asses-kicking process over the last two years, Na’kel Smith seems to have taken it upon himself to push back the pants pendulum to a level of intricate and flowery detail not seen in probably about 25 years, no small undertaking when considering the intense internet flames stoked beneath noted 360 flip 50-50er** Garrett Hill, daring to step out in a still-notorious red-and-black combo.

Has Na’kel Smith doomed himself to a Sisyphusian task, destined to be squashed by a heavy and oblong fashion boulder that will waver under the weight of resurgent dad jeans, or is his pants choice more conservative than it may first appear when laid alongside a freely purchasable array of similarly floral hats, shirts, shoes, and obviously weed socks? Are authorities overlooking an emerging form of camo that now clothes newly militarized toughs hired to defend a booming US marijuana industry? Are scarfs next? As it thins has Transworld on the low had the best covers of the last year?

*particularly for Cali4nia Cheap Sk8 clientele
**And backer of 360 flip 50-50ers

1. Bobby Worrest – ‘Hometown Turf Killer’

December 31, 2014


Are ‘au natural’ street plazas going the way of the proverbial buffalo as city councils approve expensively designed, corporate-sponsored alternatives to be tucked safely away from the gentle arts of commerce and civic life? Was Bobby Worrest, by soaking his first and best of three 2014 video parts exclusively in DC’s notoriously hard-to-skate Pulaski plaza, making a point to us all about using every part of such diminishing urban resources, from its highly regarded dish to the bitty handrails? Was he really high-tailing it from the cops at 00:25? Such questions are unanswerable at best and at worst open up the possibility of galactic damnation, which would make it incrementally more difficult to draw continued pleasure from the way Bobby Worrest threads his way through the spot, sometimes seeming to chart his route on the fly (like the line with the frontside 180 nosegrind revert), getting chummy with ledges and with no wack tricks. His lines in this part are varied and deep with hard tricks (switch frontside bluntslide, switch kickflip backside tailslide, switch kickflip frontside noseslide, etc etc), sparing little notice for traffic of the human or auto persuasion. Whether it was the U.S. government shutdown, Zero’s molar-rattling ‘Cold War’ vid, salvation via Nike from the dregs of shoe sponsorlessness or just ‘his people’ (as pictured following the final switch flip), something kindled a fire beneath Bobby Worrest’s sneakers this past year, and the adoring populace can only hope it continues to bubble, blister and blacken his foot-flesh well into 2015.

4. Dylan Rieder – ‘Cherry’

December 28, 2014


Is this the year Dylan Rieder decided to stop worrying and enjoy being Dylan Rieder? Probably not, but it’s sort of entertaining to theorize the how and why as to this paring-back of his skating in recent years — this is not such a one with 10 tricks to his name, and whereas it would be nice to see those switch backside bigspin flips and backside bigspin outs taken out for a walk now and then, Dylan Rieder appears content to zero in on a few tricks — 360 flips, kickflips switch and regular and frontside, the impossible still — lovingly handcrafted and polished for max oomph and richness in the instant document that was Bill Strobeck’s ‘Cherry.’ Whether a natural sequence of progressions from the course charted within the Gravis section or an outcropping of the fuck-you money he gets from DKNY and whoever else, it’s heartening all by itself to see a dude who would be an alternate-universe candidate for the reality show/energy drink/corporate contest axis not just migrate away from multinational sponsor lordshippery, but continue to hone his tricks in the bargain.

Austyn Gillette Is Out Here Doing His Part to Keep Skating Unfit for Olympic Steering Committees Dudes

November 19, 2014

Have you done any recreational drugs recently?
Halloween… It was psycho, I took mushrooms at like 3pm and went to Target. I ended up talking to this pumpkin for a little bit, and stayed up until 8am the next day. Two years ago on Christmas eve, I did mushrooms and went to Walmart because I always wanted to do that. We got kicked out, we tried to ride the elliptical on the second shelf. I like those places they’re interesting to me – they’re just overwhelming. Like you go in with the intent of buying a toothbrush but you don’t get a toothbrush, you get a swiffer sweeper and a banana peeler, only things that you don’t need. The superstores, I’ve had a good time tripping in them.

Superstore tripping. Is it a thing you do during holidays?
Yeah, superstore tripping. Now that you mention it – It’s going to be a holiday tradition now.

Long Pork

July 23, 2014

crankshaft

Teenage angst is the eternally renewable fuel source upon which the skateboard industry may be said to rise and fall. As a power to be harnessed it can be as tender and benevolent as a caressing summer breeze, or as tormentous and destructive as the most esoterically named tropical swirly. Deck designers for decades have sought to sate teens’ hunger for scary skulls, subversive violence, conspiracy oddments and more recently easily recognizable Plan B logos; while Wet Willy and Flameboy once earned lucrative dollar bills from soccer-mom purses, such gateway graphics hooked several generations’ worth of minimum-wage paycheck earners who later would seek out socks emblazoned with weed leafs and several varieties of T-shirts that explain the veritable black holes of society from which the wearer, now more affluent and bejeweled, once had emerged.

With the notable exceptions of Rocco-sanctioned Wu-Tang album cover riffs, one-off series bowing to the continued influence of professional firepole navigators or the fleshy urethane peddled by the double entendring Hubba Wheels, lust is perhaps among the least-celebrated cardinal sin when set up against the various drill fights, junk-food odes, thirst for bling, militant anti-jealousy campaigns, and strategic piling-out plans, yet there may be plausible arguments that it or one of its derivatives underlies every ledge crooked and nearly all 360s flipped.

Does it reflect lingering prepubescent discomfits or fear of some phantom parent peering over our collective shoulder that Hook-Ups couldn’t make the post-millennial transition, that Stance magazine’s Maxim-aping spreads went unsubscribed to, that Big Brother bizarrely became more family-friendly under the watchful eye of Larry Flint? Are there alternative explanations for the general collar-tugging and furrowed brows prompted by the adult situations featured within Dylan Rieder’s wingtip commercial for Huf this month, which left some viewers breathless and others vaguely panicked, like being caught late at night surveying the more risque precincts of their parents’ vinyl collections?

Dylan Rieder makes a certain subset of his potential customer base self-conscious and frustrated, and rightly so. He has the luxury of turning in Street League runs that come off more like a half-demo, half-commentary on the point-stacking repertoires of Chaz Ortiz and Nyjah Huston; as transcribed within this spring’s immediate classic “Cherry,” his 360 flips, switch kickflips and backside smith grinds are worthy for consideration as works of art. Perhaps seeking inspiration within dog-eared months of Supreme’s early aughts calendars, Dylan Rieder with his shoe commercial seems to have redirected the rhetorical query to his railside admirer in “Cherry” toward the viewing populace at large, with one of the era’s great switch backside kickflips floated in place of a question mark.

Others unearth darker tones to these primal urges. Bronze Hardware Company already demonstrated globally that it owns computers capable of making the best video clips. Yet in Bronze’s latest offering, affectionately titled “Enrons,” Joseph Delgado’s latest Flushing ledge ticklers, an alternate take on the subway gap ollie and an obvious contender for video part of the year from hardflip lifter Jordan Trahan come spiced with smouldering gazes from hair-tossing and moistened vixens, simulated and/or animated mature acts as well as high definition video camera footage. It is obviously an exclusive video, yet Bronze also pays tribute to the wages of death and dismemberment explored in onetime movies made by clothing maker XYZ several decades ago.

Is the latest Bronze video file truly actually an elaborate metaphor the exhibitionism rampant in today’s extreme sporting industry, and the self-inflicted gunshot clip near the end a Ouija-like premonition of Pacific Vector Holdings’ game-over bankruptcy filing that was then yet to come? Is it solely a matter of days and/or weeks before Alex Olson ups the fleshy ante with clips of unclothed, poorly lit men festooning Bianca Chandon web promos? Would this be biting Pontus Alv’s post-Cliche time in the wilderness? Was Nelly right? Will the inevitable skate video parental rating system top out with 56K, and will Ian Reid ultimately mount a legal challenge that rises to the Supreme Court?